1-314-804-1200
What Airlines Know About Pricing That Flight Schools Do Not
Podcast

What Airlines Know About Pricing That Flight Schools Do Not

Join us live Friday, August 21 at 1 PM Central. Thirty years of airline pricing experience, and what it means for your career students.

By Tim Jedrek 7 min listen
On this page

Join Us Live Friday: What Airlines Know About Pricing That Flight Schools Do Not

Friday, August 21, 2026. 1:00 PM to 2:00 PM Central.

We are recording this one live, and you are invited to sit in.

Your students want to fly for an airline. Most of them have no idea what an airline actually is.

They picture the flight deck. They do not picture the people who decide whether that airplane flies that route at all, what every seat on it sells for, and whether the airline can afford to hire the pilot who flies it. That work has a name. It is called revenue management, and it is one of the most powerful and least understood jobs in commercial aviation.

This Friday, Tim Jedrek sits down with Humayoon Muhammad, an aviation commercial and technology practitioner with more than thirty years in airline pricing and revenue management across the Middle East, Africa, and Asia.

Humayoon joins the show in his personal professional capacity. His views are his own and do not represent any current or former employer.

How to join us live

When: Friday, August 21, 2026 Time: 1:00 PM to 2:00 PM Central (2:00 PM Eastern, 12:00 PM Mountain, 11:00 AM Pacific) Where: 🔗 Join the live recording

No signup and no ticket. Click the link at 1:00 PM Central and you are in.

Come a few minutes early if you can. Once we start, we run straight through.

Cannot make it? The full episode goes up on the podcast page and on YouTube afterward. 🔗 Podcast hub

Why an airline pricing conversation belongs on a flight school podcast

Here is the connection.

An airline lives with one hard fact. When the door closes, every empty seat on that airplane is money gone forever. It cannot be sold later. It cannot be stored. It expires.

You live with the same fact in a different shape. An airplane parked on your ramp on a Tuesday afternoon is an hour you will never sell. An instructor with an open block is revenue that expired at sunset.

Airlines built an entire profession around that problem. They spent forty years learning how to forecast demand, price by the hour, and find the money leaking out of the business. Most flight schools have never had that conversation at all.

The shift from pricing seats to valuing customers

Humayoon’s career tracked the whole arc of this discipline. It started as yield and inventory management, which was mostly about filling seats. It moved toward data and technology. And it is moving somewhere else again, toward something called customer value optimization.

The idea is simple. Stop asking how much money you can make on this one sale. Start asking what the whole customer relationship is worth over time, and manage that instead.

If you run a flight school, read that twice.

You already sell a product that only makes sense when you look at it this way. A discovery flight might barely break even. But a student who takes that flight and keeps going, through private, instrument, commercial, and instructor, may spend years and six figures with your school. The first sale was never the point.

Airlines are working out how to do this with millions of passengers. You are doing it with a few hundred students, and you probably know yours better than any airline knows theirs.

What is in this for your career track students

If you run an airline pathway or a career program, this is one to pass along to your students. They are welcome in the room too.

Humayoon works on the side of the airline business that most pilots never see. In the back half of the conversation, Tim points the questions straight at the student who is thirty hours into a private certificate with an airline job as the goal.

They get into what the commercial side of an airline wishes pilots understood, and what actually drives an airline to grow, add airplanes, and open routes. That decision is the reason the job exists at all.

They also cover something almost nobody tells young people in aviation. Flying is not the only career here. Humayoon built thirty years on the commercial side. For a student who loves aviation but is weighing the cost and the odds of the flight deck, hearing that the industry has other doors open is worth a lot.

What is in it for you as an owner

The last stretch is aimed at owners who sell a career program.

Think about what you are actually selling. A student commits to your school for two or three years and a very large amount of money, chasing an outcome that depends on an airline hiring cycle nobody controls. That is a hard thing to sell honestly and a hard thing to price.

Tim asks Humayoon to look at that as a pure commercial problem. How should any business handle a customer relationship that long. How honest does the forecasting conversation need to be when what you are selling depends on a future market. What happens to a company’s reputation when it sells on the strength of a hot market and the market turns.

Those questions do not have comfortable answers. That is why they are worth asking on the record.

About Humayoon Muhammad

Humayoon Muhammad is an aviation professional with over three decades of experience across pricing, revenue management, commercial functions, and aviation technology, working with leading airline brands across the Middle East, Africa, and Asia.

His career has followed the evolution of airline revenue management from traditional yield and inventory management to more sophisticated, data and technology driven approaches. His particular interest is in exploring the next stage of this evolution, from revenue management to customer value optimization.

He brings a practical perspective shaped by extensive experience across airline commercial functions and technology.

Join us Friday

Friday, August 21, at 1:00 PM Central. Bring your questions.

🔗 Join the live recording

Let’s train more pilots.

Call to action background

Ready to be the best flight school in your area?

We are pilots too, and we know how to market flight schools. Send us your website and we will audit how student pilots find and judge your school, then email you the findings and a plan. No cost, and no call required.

Before you depart

Don't take off just yet.

Send us your website and we will email you a teardown of your marketing, ranked worst to best, plus a 30/60/90-day plan and a 12-month plan. Two business days, no cost, no call required.